Case Study

A special brand inspired by the heritage of the ancient Midian city

Madin Roastery

August 20, 2024

We collaborated with Midian to create their first-ever brand, Midian Roastery. It is a Tabuk-based roastery and factory that produces exhilarating coffee beans with a nostalgic twist. The coffee is born from the influential culture of the ancient city of Midian.

Branding
Market research
Communication strategy
Digital strategy
Packaging
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