Ten Event is a Saudi-based company that specializes in managing and executing exceptional events. DOO® partnered with Ten Event to craft a brand identity that reflects the company’s creative energy, high level of professionalism, and its ability to transform every moment into a memorable experience. Our work began with an in-depth understanding of the brand’s core values and aspirations. We developed a strategic brand foundation that focused on expressing boldness, innovation, and movement—qualities that define Ten Event’s approach. The resulting visual identity is vibrant and modern, featuring a dynamic logo, bold color palette, and a cohesive design language that aligns with the company’s essence. The new identity helped position Ten Event as a forward-thinking brand that inspires confidence and stands out in the competitive events industry.